To the uninitiated, marching bands and drum and bugle corps are not the sideshow that they might have once been. The days of only being seen at football halftime shows and strolling down Main Street in a parade have vanished.
We frequently compare and contract campaigns to get a broader view of what "works" and which approaches tend to fall a little flat. After running campaigns and working with more than 100 ensembles - we can begin to see trends and make suggestions that are results-driven.
Marching band is one of the activities that commonly finds itself on our doorstep at FansRaise. And it makes perfect sense on many levels:
Ensembles that use the FansRaise platform to generate funds are either (a) raising money for the Org's capital campaign or (b) presenting student performers with a way to offset their own personal costs to participate.
As we continue to work with almost 200 performing arts organizations - including middle and high schools, non-profit organizations, school-based ensembles and top-tier elite marching organizations, here are some of the major points of "pain" that they share with us.
Performing ensembles typically have a variety of needs that range from uber-specific (like, new bassoon bocals) to the very general and broad (we need a new equipment truck for our band program).
Last week we travelled to Texas for TMEA - one of the largest gatherings of music educators in the United States. Over the course of 4 days we had dozens of conversations with educators as well as students and parents, and across all categories we saw a few key concerns come up repeatedly: