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    FansRaise - Crowdfunding for the Performing Arts

    The most important variable that dictates your fundraising success is...

    Published by Brian Gilbert

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    Much has been said about all of the variables that have an effect on a FansRaise campaign. Some of these factors include:

    • Type of campaign (ranging from very specific goals to general needs)
    • Timing of the year
    • Socio-economic demographics of the region
    • "Awesomeness" of the campaign page
    • The emails to donors (how customized?)

     

    I am going to share a quick tip with you. While some of these items above need to be considered, they are actually fairly unimportant in the totality of a campaign:

    The single-most important factor that dictates success - student ownership

     

    We've written about this in the past, at length:

    Using marching programs to emphasize student ownership

    Getting kids involved using the 'Jedi Mind Trick'

    How to make fundraising a game

    Why students do/don't participate in fundraising

     

    When you engage in fundraising with your large group (performing ensemble), you are already taking advantage of your BIGGEST advantage - which is a large group of motivated students that care about their activity and are typically bright, motivated achievers.

    Follow the steps that we outline in our new $10,000 Blueprint for more ideas on how to leverage your members for incredible results:

    Download our $10,000 Blueprint,  and learn how ensembles are raising  large amounts of funds quickly

     

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