It's sounds ludicrous, and we were blown-back when we reviewed the data, but groups are raising more money FASTER with FansRaise.
We compared groups that are utilizing our system for group and ensemble crowdfunding compared against groups that are not following our model (meaning they are using the bare bones of our platform, but not closely following our best practice guidance, not utilizing participant contacts and relying on a basic 'donation page only').
Now - understand the EVERY group that uses FansRaise raises money (nobody has put up a 'goose egg'), but those that commit to following our roadmap do EXTREMELY WELL as compared to those that just "sort-of" follow our suggestions.
There are 3 reasons that music programs, bands, drum corps, indoor performing ensembles, and various miscellaneous arts programs are finding new levels of success:
(I). Performing Groups Are Typically Accustomed to Following the Conductor (or director, or leader, etc)...
When campaigns are led from the top-down, the results are better. Your band director, choir director, or arts-educator-in-charge is in the business of getting the best out of his/her performers. Especially within school-based ensembles and programs, students will respond if the individual who is in charge off the campaign is the actual person in charge of the program in general.
(II). High-Performing Ensembles Expect the Best From Themselves, ON & OFF the Field/Stage...
We've been fortunate to work with the elite of the elite, from the world of Drum Corps International, Winter Guard International, to nationally-recognized high school music programs. Many notable arts programs that are well known as household names around their respective activities are showing us one important fact:
"Groups that do "BIG things" well focus on the little things first."
As a former band director, I was often asked about how my groups improved so quickly and radically. Some of it had to do with talent, but in large part when my students learned that a great performance begins with how we pack and ride the bus, and how we approach the competition warm-up in the parking lot, everything changed. Fundraising and program operations is completely the same thing.
(III). Organizational Culture Needs to Be Built On Equal Accountability...
Groups that culturally expect a certain level of follow-through from each participant (and family) are usually set up better for success on every level, and fundraising is no different.
This mindset plays in well with organized and structured group crowdfunding, where there is an "ask" of each student, the the participants step up to the plate and do their best. As opposed to optional fundraising such as bake sales, product sales, raffles, etc, a crowdfunding campaign brings all hands-on-deck for the effort. Those efforts in the aggregate can be astounding, just as that developing musician comes across differently when performing on the large football field with dozens and dozens of additional musicians.
Do you direct, lead, or support a committed and top-echelon performing ensemble?
Are you looking for an easier and more efficient fundraising method than everything else you've tried?
Then you need to be taking a close look at FansRaise. Download our $10,000 Blueprint below for a closer look at our model: